This project centred on creating a modern visual identity and responsive website for GetGo, a school transportation company. Using a user-friendly approach, I designed a distinctive logo and a website that optimises the transportation process for parents while ensuring safe and efficient travel for children. The visual identity was crafted to be fun and energetic, while emphasising trust and safety.
In addition to the website, I designed digital assets including posters, banners, and video content to promote the brand and enhance its visibility. Together, these elements reflect GetGo's commitment to delivering a seamless, reliable, and engaging experience for families, while showcasing the company’s mission to improve school commutes through technology.